Smart gestational diabetes management for a new generation.

Pregnancy is complex enough—managing gestational diabetes doesn't have to be. We simplify diabetes care so you and your patients can focus on what matters most.

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Our Story

Founded from lived experiences

Drawing from their individual experiences, our founders identified frustrating gaps in the way gestational diabetes is managed. Existing solutions focused on either diabetes or pregnancy, which created unnecessary burden on both provider and patient.

LilyLink was founded to modernize high-risk prenatal care with tech-enabled solutions that help practices and their patients feel empowered and supported.

Through this purpose, we strive to promote safer pregnancies and healthier newborns.

Tyler Rice

Co-Founder, CEO

Madison Stanford

Co-Founder, CTO

Tyler Rice

Co-Founder, CEO

Madison Stanford

Co-Founder, CTO

Our mission is simple

Elevate prenatal care through digital technology and data analytics that leads to safer, healthier pregnancies and newborns.

The Values that Drive Us

Innovation & evidence

With science at our core, we design technology according to the most recent and best available evidence, ensuring our commitment to clinical safety and efficacy.

Dedicated to women's health

We believe deeply in the societal and economic value of advancing women's health through improved prenatal care, and operate always from this frame of reference.

Collaboration & inclusivity

Better outcomes are achieved through empathy. There exists a diverse set of views around pregnancy, and we work to meet patients and providers where they are.